Monthly Archives: April 2011

IRONCLAD

IronClad_Outfitters

Performance Wear. Ironclad was born on the job site. Recognizing the critical connection between you and your tools – our concept is to combine protection with performance, and sacrifice neither.

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77 North

77North

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Time to Adapt

Time to Adapt

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Marketing Lessons from the Lemonade Stand

A simple Stanford Business School study tests which marketing strategies work best. The lemonade stand–where so many budding entrepreneurs had their first taste of doing business–was the setting for a recent experiment by researchers at Stanford Business School. The experiment was part of a study, published in the Journal of Consumer Research, that concluded that it’s …

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The simple straight forward approach of children

“We put the right people at the heart of our services and execute on a cohesive plan. This is the key to our long term success.” I was at the supermarket with my kids.  I wanted nothing more than to pick up the carefully scripted items my wife had put together on a pink, slightly crumpled …

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Building Brand Identity Is Essential

by Rick Rusch Building a brand is not smoke and mirrors. And, it’s not a luxury. It is imperative. If marketing with integrity is at the core of your business, you can develop branding strategies that are customer focused built on your values. Which means building your brand can come directly from the activities of …

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Snap-On

Snap-On

Snap-on Incorporated is a leading global innovator, manufacturer and marketer of tools, diagnostics, equipment, software and service solutions for professional users.  Products and services include hand and power tools, tool storage, diagnostics software, information and management systems, shop equipment and other solutions for vehicle dealerships and repair centers, as well as customers in industry, government, …

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Embedded Planet

Embedded Planet

Embedded Planet offers a full range of embedded system solutions to meet the needs of OEM providers in the Networking, Military, Industrial, and Medical markets. Our solutions allow you to focus on your value added application. Being able to source the entire integrated package from one provider simplifies the development process which allows you to …

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